Introducing the New Vegan Crystal EOS – Not Your Little Sister’s Lip Balm

EOS, the little lip-balm that could, first entered the over-saturated realm of drug-store lip-care products seven years ago as a humble start-up. No one imagined that consumers, including the likes of celebrities Kim Kardashian and Miley Cyrus, would be reaching for the pastel egg-shaped lip balm in place of old-school brands like Chapstick or Blistex.

An organic, refreshing product designed to appeal to all the senses, “The lip balm that makes you smile,” quickly became the second best-selling lip balm in the country, after Burt’s Bees. Sticking to their full name, ‘Evolution of Smooth,’ the brand never stopped reinventing the product they had created, and consumers waited eagerly to snag the latest yummy flavor.

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Now, EOS is all grown-up. The once cutesy little egg has recently evolved once more, this time into a sleek and sophisticated pyramid shape. Somehow even more fun than the original, the new and improved EOS Crystal Lip Balm formula is completely vegan, and features a crystal-clear balm that shines bright like a diamond, refer also to

Jammed pack with lip-loving ingredients like shea-butter and coconut plus avocado, castor and sunflower oils, the new hypoallergenic and wax-free balm smooths lips without leaving them sticky and slick. That’s right—EOS now delivers all the hydration and comfort, without sticking to your hair when the wind blows. What’s not to love?

Available in two new tropical flavors, Vanilla Orchid or Hibiscus Peach, click here.

Watch also this video to know more about the amazing flavors here on