How EOS is Once Again Shaking Up the Beauty Industry

As if revolutionizing the beauty industry with their innovative spherical shaped lip balm wasn’t enough, the team from Evolution of Smooth have once again created a stir in the beauty industry with the introduction of their new line of Crystal lip balms. The team chose to market their new balm through the use of social media, where it has quickly captured the attention of many online bloggers. The new tagline for the balm has become known as clear as crystal. The new product line has several distinctive features that set it apart from the previous lines of EOS lip balms.

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One of the most noticeable differences is the lack of color in the balm itself. The name of the new line clearly reflects the see-through style of these balms. Although the balm is completely colorless it is still designed to glide on smoothly to help keep lips super soft. As with the other lines of balms from this company, the new Crystal lip balms contain essential oils to help hydrate and moisturize dry lips. In fact, these balms contain five distinctly different essential oils. They are also paraben free and categorized as vegan.

The new crystal line of lip balms from EOS currently come in two tantalizing flavors. Hitting store shelves in the month of August, the two new flavors are Hibiscus Peach and Vanilla Orchid. Fans of the classic orb-shaped container might notice the container for the new line of Crystal lip balms has a slightly different shape. These containers are shaped more like a tripod than a sphere, which makes them appear more egg-shaped. Although the balm inside is completely see-through, the container still comes in colors designed to match the flavor. Shoppers will find the exotic blend of Hibiscus Peach available in a lilac colored container, while the refreshing Vanilla Orchard comes in a pearlized cream colored container, order here!

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